Writing Effective Success Stories
CLD4-4: Writing Effective Success Stories
Authored by: Omolola Adedokun
Abstract
A success story is a tool for communicating program impacts with stakeholders including local, state, and federal legislators; county leaders; advisory groups; university administrators; program partners; and funding agencies. An effective success story is brief and concise—it should be about three-quarters of a page and no more than a page. An important key to writing a compelling success story is to answer four core questions: What was the issue, need, or opportunity that the Extension program or outreach addressed? What did Extension do (and who did Extension partner with) to address the issue or opportunity? Who participated or benefitted from Extension’s efforts to address the issue or opportunity? What changes occurred in individuals, groups, families, businesses, or in the community because of Extension’s efforts?
Core Details
Categorical Details
Language
English
Peer Reviewed?
Yes
Keywords
Stories, Development, Stakeholders