Extension Publications
Extension Publications

Marketing Via the Internet

Marketing Via the Internet

CCD-MP-2: Marketing Via the Internet

Authored by: Matthew Ernst Tim Woods

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Abstract

The Internet can be utilized in a variety of marketing strategies. Producers may sell their products online through e-commerce, use a website to take orders for their goods, or simply advertise their operation through a "billboard" type website. Social media and blogs provide yet another way the Internet can be used for promoting a farm enterprise. The increase in access to Web-based services through handheld devices makes many customers more immediately accessible to products and services.

Core Details

Publication ID

CCD-MP-2

Status

Minor Revision

Publication Date

May. 1, 2014

Series

Multi-Part Series

N/A


Categorical Details

Department(s)

Language

English

Peer Reviewed?

Yes

Contact Information

Tawana Brown
Associate Director, Educational Publications

361 Blazer Dining 343 S. Martin Luther King Blvd. Lexington, KY 40526-0012

+1 (859) 257-7566

tawana.brown@uky.edu